Is awareness a key factor in the effectiveness of nudges? Testing the disclosure of an honesty-priming nudge = ¿Es la conciencia un factor clave en la efectividad de los nudges? Poniendo a prueba la divulgación de un nudge para estimular a la honestidad

It is undoubted that Nudges have gained recognition and adoption in the last few years for their effectiveness and low cost. The long-term effectiveness of these behavioural strategies has not been the primary focus of research; nevertheless, there is evidence of the long-term power of particular nu...

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Detalles Bibliográficos
Autor Principal: Arango Ochoa, Julián
Formato: Trabajo de grado (Bachelor Thesis)
Lenguaje:Desconocido (Unknown)
Publicado: 2016
Materias:
Acceso en línea:http://babel.banrepcultural.org/cdm/ref/collection/p17054coll23/id/1155