DISRUPTIVE INNOVATION: AUTOPARTS SEGMENT CASE IN SAN JUAN DEL RÍO

In this paper we present concepts of innovation and its relation to the competitiveness, the concept of disruptive innovation, and the types and theories of it, in order to apply these concepts to asmall auto parts sector companies in order to detect the type of innovation that is implemented and if...

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Detalles Bibliográficos
Autores Principales: Neri Vega, Jovita Georgina, Gonzáles Zarza, Rafael
Formato: Artículo (Article)
Lenguaje:Español (Spanish)
Publicado: Universidad Santo Tomás seccional Bucaramanga 2011
Acceso en línea:http://hdl.handle.net/11634/36401