Methodological Proposal for Measuring the Satisfaction of Mobile Internet Users in Colombia

In the most recent update to the Regime for the Protection of Users’ Rights of Communications Services, the requirement was included that operators should monitor user satisfaction with respect to each of the means of attention through the indicator called Net Promoter Score (NPS). The NPS, despite...

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Detalles Bibliográficos
Autor Principal: Aristizabal Uchima, Harold
Formato: Artículo (Article)
Lenguaje:Español (Spanish)
Publicado: Universidad Santo Tomás / Instituto Colombiano de Normas Técnicas y Certificación ICONTEC 2019

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