Power, education, media and consumer behavior

The power of the media affects the behavior of consumers, creating conditional and predictable response to the mercy of their interests. The hidden power determines that the consumer does not reveal the intent of the message being manipulated in their feel and act. Sexuality, violence and related st...

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Detalles Bibliográficos
Autor Principal: Berbesi Urbina, Albeiro
Formato: Artículo (Article)
Lenguaje:Español (Spanish)
Publicado: Universidad Libre 2016
Acceso en línea:http://hdl.handle.net/10901/15729