COLOMBIAN RADIO AND TELEVISION: ¿ARE THEY TUNED UP WITH YOUR FINANCES?

This article shows an analysis of the radio and television’s financial performance in Colombia from 2006 to 2011. To achieve the proposed objective a study of the effectiveness, efficiency and added value of this sector is made using accounting and market information. It is found in this research th...

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Detalles Bibliográficos
Autores Principales: PADILLA OSPINA, ANA MILENA, RIVERA GODOY, JORGE ALBERTO
Formato: Artículo (Article)
Lenguaje:Español (Spanish)
Publicado: Universidad Libre 2017