The public service of transport and the integrated card

n the last years we can observe a progressive change in the orientation of the public transport companies, from an approach based on production to a marketing approach. In this regard, a key factor is the technological innovation, which allows to create an environment of differentiation between tran...

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Detalles Bibliográficos
Autores Principales: Suárez Falcón, Heriberto, de Leon Ledesma, Javier
Formato: Artículo (Article)
Lenguaje:Español (Spanish)
Publicado: Universidad Libre 2014
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