Model for developing strategies specific to sme business growth

This paper will propose a model for formulating strategies that is aimed at business growth for small and medium sized enterprises (SMEs), and considers two complementary theoretical approaches: strategic planning and business growth. This article will provide SMEs with a methodological tool that en...

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Detalles Bibliográficos
Autores Principales: Aguilera-Castro, Adriana, Virgen-Ortiz, Viviana
Formato: Artículo (Article)
Lenguaje:Español (Spanish)
Publicado: Universidad Libre 2016