Corporate social responsibility in cruising: using materiality analysis to create shared value

Creating Shared Value hinges on the interdependence between a company's success and social welfare, and also the identification and expansion of connections between that company and society. Because critics say the concept is counterproductive, in that it focuses too narrowly on the company...

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Detalles Bibliográficos
Autores Principales: Font, Xavier, Guix, Mireia, Bonilla-Priego, Ma. Jesús
Formato: Artículo (Article)
Lenguaje:Inglés (English)
Publicado: Elsevier 2016
Acceso en línea: