Modelling SME e-commerce with IMAES
Purpose: There are several studies about the adoption of e-commerce for small-to-medium enterprises (SMEs) that separately, and in a dispersed manner, examine different theoretical approaches. The purpose of this paper is to unify a set of variables to form an integrated model of measurement of the...
| Autores Principales: | , |
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| Formato: | Artículo (Article) |
| Lenguaje: | Inglés (English) |
| Publicado: |
Emerald Group Publishing Ltd.
2019
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| Materias: | |
| Acceso en línea: | https://repository.urosario.edu.co/handle/10336/22270 https://doi.org/10.1108/JBIM-04-2018-0132 |