The community in business : Strategic relationship between companies and environment and marketing
Community language is not unrelated to companies (Chaston & Mangles, 2001), which define their activities as a benefit for community through sales of products or services. They also use in the social responsibility activities (Kakabadse, Rozuel, & Lee-Davies, 2005; Korhonen, 2002) in the co...
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| Formato: | Artículo (Article) |
| Lenguaje: | Inglés (English) |
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2014
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| Acceso en línea: | https://repository.urosario.edu.co/handle/10336/21765 https://doi.org/10.21500/20112084.662 |